Identity
Do you know what you want to be known for beyond your job title?
Women from these organisations have worked with us
You are not invisible because you lack value.
You may be under-positioned.
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Many brilliant women were taught that good work speaks for itself. So they work harder, deliver more and become the one who makes things work behind the scenes.
And yet, when the bigger opportunities come…
Someone else gets invited. Someone else gets remembered. Someone else gets referred. Someone else gets positioned as the obvious choice.
Not always because they are better. Sometimes, they are simply easier to recognise.
Recognition travels in a chain. Before anyone can open a door for you, your value has to be:
- 01UnderstoodIf people cannot understand your value, they cannot remember it.
- 02RememberedIf they cannot remember it, they cannot repeat it.
- 03RepeatedIf they cannot repeat it, they cannot recommend it.
- 04RecommendedIf they cannot recommend it, they cannot carry your name forward.
- 05Carried into rooms you are not inThis is where the biggest opportunities are decided.
That is a positioning problem, not a capability problem.
Positioning is the space between the woman you already are and the woman the world can currently see, name, trust, recommend and invite forward. The goal is not to become louder. It is to become clearer.
Does this sound like you?
For ambitious women at every stage (leaders, managers, consultants, founders, experts and advisors) who have done the work, collected the receipts, and still feel a gap between their capability and their recognition.
0 of 6 sound like you
Tap the ones that feel familiar.
If you ticked even one, the scorecard will show you exactly where the gap is.
Introducing The Recognition Scorecard
A free positioning diagnostic. In 8 minutes, it measures how clearly your value is being seen, remembered and referred, across four areas:
Presence
Are you showing up and communicating at the level of your expertise?
Reputation
Are you remembered, trusted and referred for the value you bring?
Influence
Is your visibility translating into the right rooms, relationships and opportunities?
What you get, the moment you finish
- Your Recognition Score™ How clearly your value is currently being seen and turned into opportunity.
- Your Recognition Stage Where you are on the five-stage journey below.
- Your four-pillar breakdown Where your positioning is strong, and where it is leaking opportunity.
- Your immediate insight The most likely reason your brilliance is not yet returning as recognition.
- Your next best move A clear starting point for what to focus on next.
Get my Recognition Score
Free. Takes 8 minutes. Instant result, plus a personalised summary by email.
Stage 3 of 5
Recognition Gap
Where are you on your Recognition Journey?
Your score places you in one of five stages. Each one turns the volume up a little more.
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Hidden Brilliance
You have value, but it may still be under-expressed, under-owned or waiting for permission.
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Fuzzy Signal
People may respect you, but they may not yet clearly understand, remember or refer your value.
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Recognition Gap
You are visible in some spaces, but recognition may not yet match your depth, authority or contribution.
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Influence Gap
You have credibility, but it may not yet be translating into the rooms, relationships and opportunities you want.
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Authority & Legacy
You have strong foundations. Now the work is about refinement, leverage, selectivity and long-term positioning.
Wherever you land, your score is not a verdict. It is a mirror.
Meet the founder
Wanjira Kariuki
Founder & CEO, Unmuted Inc
A Personal Branding Advisor who helps professionals, experts and business leaders turn their knowledge, expertise and lived experience into credible visibility, influence and opportunity.
Having worked for LinkedIn in Sub-Saharan Africa, Wanjira brings over a decade of experience in digital marketing, communications and strategic storytelling, working with C-suite leaders and organisations across healthcare, insurance, telecoms, government, finance, FMCG, real estate and the non-profit space.
Through Unmuted Inc, her positioning advisory firm, she helps brilliant women move from unseen to undeniable: not by shouting, but by building the clarity, visibility, reputation and influence that let their brilliance return as recognition.
- LinkedInSupporting Sub-Saharan Africa
- 1,000+professionals trained
- 50+organisations trained
- Top 25Women in Digital, Kenya 2022
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Get recognised.
Take The Recognition Scorecard and find out what your intuition has been telling you for a long time: you are not lacking brilliance. You may simply need stronger positioning.
This is not a confidence quiz. It does not measure your worth. It shows how clearly your worth is being positioned.
Get my Recognition Score
Free. Takes 8 minutes. Instant result, plus a personalised summary by email.
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Questions, answered
Get my Recognition ScoreYes. The scorecard is free to complete.
It takes about 8 minutes. Answer honestly so your result reflects where you currently are.
It is for ambitious women at every stage of their career, from rising professionals to senior leaders, who want to become more clearly recognised, trusted, referred and positioned for high-value opportunities.
Yes. You will receive your Recognition Score™ and result stage after completing the scorecard. A personalised summary will also be sent to your email.
No. It is a mirror. Your score is not a judgement of your worth or capability. It is an insight into how clearly your value is currently being positioned.